Press Release

Tour East Group Launches New Contact Centre, Partners with Aimia Loyalty Solutions

TORONTO – FEBRUARY 2020 - Tour East Group (CTEH 1620.HK), one of Canada’s largest travel providers, today announced the creation of a new division, TE-active, as part of the Company’s expansion into the Process Management Business.

TE-active will operate out of a new state-of-the-art contact centre located in Montreal’s fashionable Alexis Nihon Plaza and its staff of 70 will offer full bilingual travel fulfilment services to many well-known loyalty brands, including Aimia Loyalty Solutions, a leading full-service global loyalty provider. In partnering with Aimia, Tour East Group will deliver high-touch customer service to members of Aimia’s client loyalty programs.

“The creation of TE-active is just another step in the evolution of our Company becoming a full service provider to the travel loyalty industry,” said Annie Tsu, President and CEO of Tour East Group, which started operations in 1976 under the Tour East Holidays brand.


“As the travel industry diversifies into the processing and servicing of travel bookings and merchandising, it’s important that we establish a service provider like TE-active to keep pace with growing demands,” said Ms. Tsu.

Ms. Tsu also announced the appointment of Walter Wakulowsky to the position of Managing Director of TE-Active.

“Walter comes to TE-active with a wealth of experience in the contact centre management field and his knowledge and enthusiasm will serve us well going forward,” said Ms. Tsu.

Mr. Wakulowsky vast experience includes stints at a number of leading companies, including WestJet, Bell Canada and Rogers Cable.


  About Tour East
A leader and innovator in the travel industry since 1976, Tour East Group is committed to providing clients with a full range of travel services from offices in Canada and the United States. As one of the most technologically advanced travel companies of Canada, Tour East Group is able to provide clients with real time solutions that meet the demands of our rapidly changing industry. Tour East’s technology platform is designed to provide cost-effective travel solutions to our travel trade partners and travellers at large. Our multilingual technology platform allows us to be one of the most innovative companies in the travel industry and lets Tour East introduce new features rapidly. For more information, visit
Aimia Loyalty Solutions, a division of Aimia Inc., is a globally recognized leader in full-service loyalty solutions for leading retail, CPG, travel & hospitality, financial services and entertainment brands. As a customer-centric organization, Aimia helps brands identify and target key customer segments to deliver personalized brand experiences. Its proprietary SmartJourney® methodology takes a holistic approach to classify, quantify and predict customer behavior across key engagement milestones to uncover the highest impact opportunities and risks for clients.

For more information about Aimia Loyalty Solutions, visit